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Social Media Marketing

Social Media Marketing, Social media is a term that describes the online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. Social media comes in many forms such as blogs, video, podcasts, and wikis, as well as specifically built social networking sites such as FacebookTwitterYouTube, and Instagram.

Social media marketing is the process of channeling potential traffic to relevant online industries through wide-ranging social media platforms. Digital or social media is a 24/7 active and cost-free medium, where people talk, share, learn, debate and discuss over an exhaustive range of industries.

Digital Disruption
Disruption, by our definition, means a shift in relative profitability from one prevailing business model to another. The dominant companies, accustomed to the old approach, lose market share to a new group of companies. Not every disruption is driven by advances in technology, but Digital Disruption is. Digital disruption can seem like a threat, but...
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Benefits of Social Media Marketing
As far as social media marketing is concerned, it’s a very crucial and necessary for getting traffic to your website as well as branding greatly in over the world. I think most of the business owner or marketer prefer doing social media marketing first when it comes to promoting their business online. Even after too...
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Online Marketing Vs Offline Marketing
In other words, we are discussing why Digital / Online / Internet marketing is preferred over the Traditional / Offline Marketing … right ! So in some quick points I am going to explain its advantages – hope it helps Advantages of Digital Marketing over Traditional Marketing thats why its a preferred channel of marketing :- Low cost:While...
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Social Media Guidelines and Rules
Facebook prohibits a bunch of categories from advertising on their platform at all, these include: Illegal products/services Tobacco Drugs or drug-related products Unsafe supplements Weapons, ammunition, or explosives Adult products or services Payday loans, paycheck advances, or bail bonds Multi level marketing Penny auctions Counterfeit documents Spyware and malware Unauthorized streaming devices Certain financial products...
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Content for Lead Generation
Content is the key for most digital marketing strategies of attraction or inbound marketing; It is the expression of the essence of what you want to achieve and you bring value to your users, at the same time that you create confidence in the company or your personal brand. The vast majority of community managers,...
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SocialMediaMarketing
As social media have grown in popularity, so too has the importance of building an effective social media marketing strategy. Social media has made it easy to reach people worldwide but that doesn’t necessarily translate to connecting with them. To have a successful social media strategy, it’s essential to plan meticulously, and stick to your...
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Likes Facebook and Instagram
The Psychology of being ‘liked’ on Social Media! As social beings we like to talk about ourselves. Either directly or indirectly. That little rush you get when your post gets more likes than normal? Dopamine is a reason for that rush. For every thumbs up or heart we get a little psychological high through a...
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Shopping Festival Online Marketing
Dubai shopping festival is one of the biggest events that occurs in United Arab of Emirates, people come from all around the world to enjoy this event, but for people with business, this is a very important time to start digital marketing campaigns. Why Digital marketing campaigns are so important during the shopping festival event?...
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Brand Awareness and the “Mere Exposure Effect”
Brand Awareness is one of the most important elements in any business! You could have the best product/ service but if people are unaware of the fact that your service or product exists, it would be a waste at a potential gold mine. Let’s take an example…. You’re restaurant specialized in wings with a really...
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Twitter Advertising
Tweet Early & Often This tip is particularly important if you’re just getting started with Twitter. In the early stages, you don’t have any baselines as far as how often to tweet or the best times to tweet. And while there are some general guidelines (we’ve even done our own research) the reality is you...
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