Social Media Marketing
What is Hero, Hub, Hygiene content
YouTube came up with this model content strategy as part of their playbook for brands using the video-sharing site. The simple premise is that your campaign should consist of three types of content: Hero, Hub and Hygiene. ✔️Hero content: this is your big-ticket, probably expensive-to-produce, featured content which aims to tap directly into your audience’s...
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How to Avoid Digital Marketing Strategy Epic Fails?
How to Avoid Digital Marketing Strategy Epic Fails? Your marketing campaigns won’t always be epic and that’s okay. It’s important to listen to the feedback of your customers & keep the following in mind: ✔️Track Your KPI’s – Tracking KPIs will provide insight into your marketing efforts and give a clearer picture into how your...
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Snapchat Vs Instagram
Snapchat and Instagram are the two most popular image sharing apps that popularized the photo/video sharing trend you are seeing on other social media applications such as Facebook and Twitter. Both serve the same purpose, that is to capture high-quality photos and videos and share them ether publicly for the whole world to see, or...
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Benefits of Social Media Marketing
As far as social media marketing is concerned, it’s a very crucial and necessary for getting traffic to your website as well as branding greatly in over the world. I think most of the business owner or marketer prefer doing social media marketing first when it comes to promoting their business online. Even after too...
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Don’t ever underestimate the importance of Instagram hashtags. It plays an essential role in expanding your Instagram reach, and it helps you develop your following. The Purpose Of Using Hashtags On Instagram So why should we include hashtags in our Instagram captions? Hashtags help you categorize your content. These can either be common hashtags that everybody...
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Social Media Guidelines and Rules
Facebook prohibits a bunch of categories from advertising on their platform at all, these include: Illegal products/services Tobacco Drugs or drug-related products Unsafe supplements Weapons, ammunition, or explosives Adult products or services Payday loans, paycheck advances, or bail bonds Multi level marketing Penny auctions Counterfeit documents Spyware and malware Unauthorized streaming devices Certain financial products...
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Content for Lead Generation
Content is the key for most digital marketing strategies of attraction or inbound marketing; It is the expression of the essence of what you want to achieve and you bring value to your users, at the same time that you create confidence in the company or your personal brand. The vast majority of community managers,...
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How To Use Social Media for Lead Generation in Dubai
You want to find a way to make more money from Social Media Marketing as a real estate agent but don’t know how to use social media to your advantage. Here are eleven rules that you should follow when broadening your horizons online. So here are the 11 rules: Don’t use your personal Facebook account...
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YouTube TrueView for Action Campaigns
YouTube Video Ads definitely works!! You just need to make sure that you approach it with the right expectations. YouTube is typically good for targeting Top of Funnel or Middle of Funnel audiences. That means that people will most likely not convert directly from this ad type. While it is certainly possible to do so, that isn’t...
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Facebook Advertising Vs Twiiter Advertising
Selecting Twitter Ads Vs Facebook Ads depends on your product or service. Also, your budget, targeting, goal matters too. Before recommending anything, I will give you some basic information on both the platforms. Let’s start! Twitter ads are an extremely useful tool but is definitely NOT an advertising channel you can use primarily for conversions....
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