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Welcome to EDS SMS Marketing Solutions in Manama, Bahrain
Unlock the Power of SMS Marketing with EDS
At EDS, we are your trusted partner for SMS marketing in Manama, Bahrain. Our cutting-edge solutions and deep industry knowledge help businesses harness the potential of SMS marketing to reach their target audience effectively.
About Us:
About EDS: Your SMS Marketing Experts in Manama
Founded in [Year], EDS is a leading provider of SMS marketing services in Manama, Bahrain. With a team of dedicated professionals and a commitment to excellence, we’ve been at the forefront of delivering innovative SMS marketing solutions to businesses of all sizes.
Our Services:
SMS Marketing Services Tailored for Success
- Bulk SMS Campaigns: Reach thousands of potential customers instantly with our powerful bulk SMS campaigns.
- Personalized Messaging: Deliver customized messages that resonate with your audience.
- Campaign Analytics: Measure the impact of your SMS marketing efforts with real-time analytics.
- Compliance and Legal Support: We ensure your campaigns adhere to Bahraini regulations.
Why Choose EDS:
Choose EDS for Your SMS Marketing Needs in Manama
- Local Expertise: We understand the Manama market intricacies and regulations.
- Data Security: Your customer data is safe and handled with the utmost care.
- Exceptional Support: Our team is available to assist you every step of the way.
- Proven Results: We have a track record of driving tangible results for our clients.
Bahrain is an island country in the Persian Gulf. The sovereign state comprises a small archipelago centered around Bahrain Island, situated between the Qatar peninsula and the north eastern coast of Saudi Arabia, to which it is connected by the 25-kilometre (16 mi) King Fahd Causeway. Bahrain’s population is 1,234,571 (c. 2010), including 666,172 non-nationals.[8] It is 765.3 square kilometres (295.5 sq mi) in size, making it the third-smallest nation in Asia after the Maldives and Singapore.
Bahrain is the site of the ancient Dilmun civilisation. It has been famed since antiquity for its pearl fisheries, which were considered the best in the world into the 19th century. Bahrain was one of the earliest areas to convert to Islam, in 628 CE. Following a period of Arab rule, Bahrain was occupied by the Portuguese in 1521, who in turn were expelled in 1602 by Shah Abbas I of the Safavid dynasty under the Persian Empire. In 1783, the Bani Utbah clan captured Bahrain from Nasr Al-Madhkur and it has since been ruled by the Al Khalifa royal family, with Ahmed al Fateh as Bahrain’s first hakim.
In the late 1800s, following successive treaties with the British, Bahrain became a protectorate of the United Kingdom. In 1971, Bahrain declared independence. Formerly an emirate, the Arab constitutional monarchy of Bahrain was declared a kingdom in 2002. In 2011, the country experienced protests inspired by the regional Arab Spring. Bahrain’s ruling al-Khalifa royal family has been accused and criticized for human rights abuses, including imprisonment, torture and execution of dissidents, political opposition figures and its Shia Muslim population.
Bahrain had the first post-oil economy in the Persian Gulf. Since the late 20th century, Bahrain has invested in the banking and tourism sectors. Many large financial institutions have a presence in Manama, the country’s capital. It has a high Human Development Index and is recognised by the World Bank as a high-income economy. Bahrain is a member of the United Nations, Non-Aligned Movement, Arab League, Organisation of Islamic Cooperation and the Gulf Cooperation Council.
ECONOMY
According to a January 2006 report by the United Nations Economic and Social Commission for Western Asia, Bahrain has the fastest-growing economy in the Arab world. Bahrain also has the freest economy in the Middle East and is twelfth-freest overall in the world based on the 2011 Index of Economic Freedom published by the Heritage Foundation/Wall Street Journal.
In 2008, Bahrain was named the world’s fastest-growing financial center by the City of London’s Global Financial Centres Index. Bahrain’s banking and financial services sector, particularly Islamic banking, have benefited from the regional boom driven by demand for oil. Petroleum production and processing is Bahrain’s most exported product, accounting for 60% of export receipts, 70% of government revenues, and 11% of GDP. Aluminium production is the second-most exported product, followed by finance and construction materials.
Economic conditions have fluctuated with the changing price of oil since 1985, for example during and following the Persian Gulf crisis of 1990–91. With its highly developed communication and transport facilities, Bahrain is home to a number of multinational firms and construction proceeds on several major industrial projects. A large share of exports consist of petroleum products made from imported crude oil, which accounted for 51% of the country’s imports in 2007. Bahrain depends heavily on food imports to feed its growing population; it relies heavily on meat imports from Australia and also imports 75% of its total fruit consumption needs. Since only 2.9% of the country’s land is arable, agriculture contributes to 0.5% of Bahrain’s GDP. In 2004, Bahrain signed the Bahrain–US Free Trade Agreement, which will reduce certain trade barriers between the two nations. In 2011, due to the combination of the global financial crisis and the recent unrest, the gdp growth rate decreased to 1.3%, which was the lowest growth rate since 1994.
Unemployment, especially among the young, and the depletion of both oil and underground water resources are major long-term economic problems. In 2008, the jobless figure was at 4%, with women over represented at 85% of the total. In 2007 Bahrain became the first Arab country to institute unemployment benefits as part of a series of labour reforms instigated under Minister of Labour, Dr. Majeed Al Alawi.
Locations:
| Manama Riffa Muharraq Hamad Town A’ali Isa Town Sitra Budaiya Jidhafs |
Al-Malikiyah Jid Ali Adliya Sanabis Tubli AlSeef Saar Mahooz Al Dur Hoora |
Qudaibiya Salmabad Jurdab Diyar AlMuharraq Amwaj Island Hidd Arad Busaiteen |
SMS Marketing FAQ’s
Sure, marketers have been experimenting with it for months, sending one or two short messages. But few of you have fully integrated it into your email marketing strategy, even fewer into your overall marketing plan.
As with anything new, learning how this new channel fits into your cliché of marketing initiatives can be painstaking. However, by avoiding it, you could be missing out on building more powerful brand awareness, increasing the performance of your other channels, and driving new leads.
In fact, when most consumers spend an average of five hours a day on their mobile devices, we’d say you’re missing out BIG time.
To help you understand SMS marketing more fully, and use it to its fullest potential, we’ve put together these SMS marketing FAQs to explain the who, what and how of this channel.
what are the opt in/opt out rules for SMS marketing?
The Telecommunications Regulatory Authority (TRA) created rules that must be followed if you want to use SMS marketing:
You must state the frequency of your SMS messages. In other words, how often you’ll be sending these messages to people who have signed up for them.
You must provide a way to reach customer support, e.g. “Text HELP”
You must include a message about cellular providers, e.g. “Msg & Data rates may apply”
You must include a link to your Terms and Conditions
You must always let your subscribers know they can opt out of messages and provide a way to do so, e.g. “Text STOP to unsubscribe.”
The TRA incites harsh punishments for those who don’t follow the standards it’s set out for SMS marketing. We’re not talking a slap on the wrist – more like a slap with heavy fines.
What is a Sender-Id?
The sender-id is the originating number (or alpha string) that appears on the recipient’s phone. A sender-id is a string of up to 11 characters. First 2 characters represents “AD” means Promotion, which followed by an hyphen(-). You can use remaining 8 characters of the sender-id. It could be your company name or brand name. For example, if your company name is BulkSMS then the sender-id can be like AD-BulkSM
Do you offer technical Support?
Yes, technical support is available through email and phone. We have technical staff available 24 Hours a day. You can raise a support ticket to notify a problem with our tech support team.
How will I know if the messages are delivered?
It’s important to regularly maintain your contact list to ensure that you are not sending messages to invalid numbers. We provide you with real time delivery reports with details of message sent and their delivery status.
Can I freely send SMS to anybody?
No, it is recommended to have the recipient’s consent to send messages to them. They should identify who is sending the message. You should provide a functional unsubscribe facility for the target recipients.
Why the messages are not delivering?
There can be various reasons for this.
• You might be sending the messages to a number listed in TRA registry.
• The mobile is in a not reachable place with low or no network signal.
• There may be a handset problem. Put your mobile SIM card in another handset and try.
What is developer API?
Developer API (Application Programming Interface) is a medium which provides the options to request and execute the SMS functionalities. Our HTTP based API extends our sms functionalities by allowing you to integrate the sms features with your Web and Desktop applications
how often should I send my SMS marketing campaigns?
Frequency of messages should be no more than two to three times a month, especially as you’re building your list and nurturing trust with your subscribers on this channel. Don’t send the same message over and over again. If it’s the same offer, say it a different way.
what time of day should I send messages via SMS?
Set your SMS marketing campaigns to send only during business hours of business days. This channel is still personal. Even though subscribers have explicitly opted in to receiving messages to you, they’re still going to be wary of this marketing channel. Don’t wear out your welcome; be respectful of subscribers’ time and attention.
what’s appropriate to promote in my SMS marketing?
The best topics to promote with your SMS messages include:
promotional – giveaways, discounts, special sales
surveys – ask your prospects or customer what they think
customer service – follow up with your customers with appointment times or to get feedback on service interactions
transactional – send receipts and reminders
event invitations – invite guests to your events with a short message
Can I include images in my SMS messages?
That’s a big no. At least at this point in the lifetime of SMS marketing, there’s no way to include images in your SMS messages. Less work for your creative team, but a little more work on the creative side for you.
How many words should I include in my copy?
Not many. This is no time to be verbose. Network providers limit SMS marketing messages to 160 characters in English and 70 Characters in Arabic message. You’ll have to get to the point while enticing your SMS subscriber to take action. We won’t lie – this is no easy feat. SMS marketing is a new channel, and as such, comes with new challenges. No doubt learning to write concisely AND persuasively will be a learning curve, but it’s a must if you want your SMS marketing to be a success.
What tone should I strike in my messages?
SMS is a casual communication channel in our personal lives, so striking a more casual tone in your SMS marketing messages is appropriate. Striking too professional of a tone with SMS can come off sounding cold or standoffish. However, avoid swinging too far to the other side of the fence in being overly casual. Don’t use abbreviations or slang unless it’s a typical part of your already established branding.
How do I get people to sign up for my SMS marketing?
You can ask existing subscribers to opt in for SMS marketing campaigns. Remember, you must gain explicit consent from them and record exactly how and when you received that consent. You can also gain new SMS subscribers along with new email subscribers by updating any website forms to include an option for SMS marketing. Again, make sure it is 100% clear what people are opting in to receive.
How do I integrate my SMS campaigns with my other channels for message consistency?
SMS isn’t just a powerful channel on its own. It increases the potency of an entire lifecycle marketing strategy when combined with other channels such a website and email marketing. Integrate your SMS messaging through marketing automation campaigns. When someone takes an action (or doesn’t take an action), you can set up a personalized SMS message to send to them to increase the likelihood of conversion.
Do I have to purchase separate software to send SMS marketing campaigns?
You can choose to set up your SMS marketing through software services dedicated to this one channel. You can also set up your SMS marketing through many marketing automation services and email service providers who have now built SMS capabilities into their systems. We recommend the latter approach, as it supports an integrated lifecycle marketing approach that will ultimately make your entire marketing program a success.
How effective is SMS marketing, really?
When it’s all said and done, SMS isn’t a solution for every marketing challenge out there. SMS does have its advantages and definite downsides. These should probably be considered, depending on your use case, before settling on it.