Facebook Advertising Dubai

Facebook Advertising and Marketing makes it easy to find the right people, capture their attention and generate results. You can reach your most coveted users through advanced precision targeting, Reach 10 million targeted users on Facebook in UAE. We can target ads to people based on how and when they engaged, and create an experience that is relevant to where they are in the process of investigating our products. We are the best Facebook Marketing Agency in Dubai. Facebook Marketing Dubai, Facebook Advertising Dubai

Over 1 billion people, We’ll help you reach the right ones

Facebook Advertising Dubai

Your people are here

Two billion people use Facebook every month.
1 of every 5 minutes that people in the UAE spend on mobile is on Facebook or Instagram.
500 million instagrammer’s use the app every day.

Show your ads to more people in more places

Improve your reach by running your ads across Facebook, Instagram and Audience Network.

Facebook Marketing Dubai

Facebook Advertising

 We can run Facebook ads on any budget

Find people easily

You can choose your audience based on demographics, behavior’s or contact information.

Get their attention

Our ad formats are eye-catching, flexible and work on every device and connection speed.

See the results

Our ad reporting tools show you how your ads have impacted your business in visual, easy-to-read reports.

Facebook Marketing

Facebook Ads Dubai

Targeting Your Facebook Ad Audience

Facebook ads appear in the far-right column of the user’s page in the ad space. Up to four ads can appear in the ad space, but you can’t control the order in which your ad appears.

Facebook focuses its advertising strategy around its vast member data, allowing advertisers to target an audience segment precisely. In fact, Facebook offers advertisers the ability to reach their exact audience — from a broad demographic, to a geographic preference, and to a more granular interest.

Here are some ways that you can find the right audience for your Facebook ad:

Targeting by Location:

Facebook allows for precise location targeting, based in part on your profile

data and the IP address of the computer you log in with. Most cities in the UAE, Middle East Countries. allow you to expand the targeting to include surrounding areas of 10, 25, and 50 miles, if you want to reach specific regional markets.

Targeting By Interests and Likes:

Facebook leverages its members’ profile data to allow advertisers to drill down to specific keywords. These keywords represent a member’s interests. Topics that users are passionate about — such as their musical tastes, television preferences, religious views, and so on — can be used to further micro-target your audience.

Targeting By Connections:

You can target people already connected to your Facebook Page or connected to another Page of yours. You can also target ads only to people who aren’t already connected; therefore, your existing fans aren’t shown your ad. And you can target the friends of people who are already connected to your Page.

Why advertise on Facebook?

At last count, more than two billion people were using Facebook. And those users are highly engaged with the content posted on the network: More than 800 million people like something on Facebook every single day.

Of course, when it comes to getting the biggest bang for your advertising buck, too large an audience can actually be a bad thing. After all, you only want to pay to expose your brand to people who might be interested in doing business with you. Fortunately, Facebook offers multiple layers of targeting, so you can focus your Facebook ads on exactly the right audience for your business to maximize ROI.

We’ll get into the specifics of targeting Facebook ads later on in this post, but for now keep in mind that Facebook’s huge, global audience combined with the ability to target your ad by demographics, location, interests, and behaviors allows you to access the exact people who are most likely to want to buy your products or services.

Need more convincing? Consider this: 95.8 percent of social media marketers worldwide said Facebook provides the best ROI of all social platforms.

With your competitors already seeing meaningful results from Facebook ads and increasing their spend, it’s high time to develop a Facebook advertising strategy of your own.

Types of Facebook ads

Facebook offers 10 campaign objectives based on what you want your ad to accomplish. For each of those objectives, you can choose various ad formats based on your chosen goal and target audience.

Before we dig into some specific Facebook ad examples and the technical requirements for each format, let’s take a quick look at how the different types of Facebook campaigns align with business goals:

  • App installs: Encourage installations of your mobile or desktop app.
  • Brand awareness: Introduce your brand to a new audience.
  • Conversions: Get people to take a specific action on your website (like subscribe to your list or buy your product).
  • Engagement: Expose a post to a wide audience to increase the number of Likes, comments, shares, or photo views; increase your number of Page Likes; promote an event.
  • Lead generation: Get new prospects into your sales funnel.
  • Reach: Expose your ad to as many people in your audience as possible.
  • Product catalog sales: Connect your Facebook ads to your product catalog to show people ads for the products they are most likely to want to buy
  • Store visits: Drive customers to brick-and-mortar stores.
  • Traffic: Drive traffic to a specific webpage.
  • Video views: Show your video to a large audience to increase brand awareness.

FACEBOOK LIKES & FOLLOWERS

Try Our Marketing Tactics For The Best Results

If you own a business or website, you probably created a Facebook fan page just for promoting your products or services. Obviously, you want your fan page to be more popular then any of your competitor’s pages because this will in many cases, signify your the better company just because you have more likes and followers.

If you want your fan page to stand out, land sales, and become super popular, then you must advertise it. If you have ever tried buying fan page likes directly from Facebook’s own advertising network, then you must know how confusing it can be. More importantly, you know how expensive Facebook advertising can be. That’s why most people looking to buy real Facebook likes have been turning to us for our safe, fast, and affordable social media marketing.

Facebook ads: Guidelines and examples

Now that you understand the various Facebook campaign objectives, let’s explore the various Facebook advertising formats.

Photo Facebook ads

  • Facebook ad specs: One image plus text
  • Campaign types: All except video views
  • Facebook ad image sizes: 1200 x 628 pixels
  • Text limit: 90 characters
  • Headline text limit: 25 characters

Note: Since Facebook doesn’t want people’s newsfeeds to be filled with text-heavy images screaming for attention, you need to keep your text overlays to less than 20 percent of your image. (This also applies to video thumbnails.) In fact, the less text there is on your image, the more widely it will be distributed. Use this tool by Facebook to check if your images contain less than 20 percent text.

Video Facebook ads

  • Facebook ad specs: One video plus text
  • Campaign types: All
  • Facebook ad image sizes (thumbnail): Minimum width 600 pixels; match length to video aspect ratio
  • Text limit: 90 characters
  • Headline text limit: 25 characters
  • Facebook ad dimensions: Video aspect ratio of 16:9 (full landscape) or 1:1 (square) for all objectives; other aspect ratios available for specific campaign types
  • Maximum video length: 120 minutes

Video ads can create massive engagement—if they’re done right.

Slideshow Facebook ads

  • Facebook ad specs: A video automatically created from up to 10 still images
  • Campaign types: All except post engagement and product catalog sales
  • Facebook ad image sizes: 1280 x 720 pixels
  • Text limit: 90 characters

Facebook Carousel ads

  • Facebook ad specs: Up to 10 photos or videos plus text
  • Campaign types: All except post engagement and product catalog sales
  • Facebook ad image sizes: 600 x 600 pixels
  • Text limit: 90 characters
  • Headline text limit: 40 characters (for images) or 25 characters (for video)
  • Maximum video length: Two minutes combined

Facebook Collection ads

  • Facebook ad specs: A mobile-only ad format that showcases multiple products or features
  • Campaign types: Conversions, traffic
  • Facebook ad image sizes: 1200 x 628 pixels
  • Facebook ad dimensions: Video aspect ratio of 16:9 (full landscape) or 1:1 (square)
  • Headline text limit: 25 characters
  • Maximum video length: 120 minutes

Facebook Canvas ads

  • Facebook ad specs: An immersive ad format incorporating text, up to 20 photos, and video
  • Campaign types: Brand awareness, conversions, engagement
  • Facebook ad size: Full screen
  • Facebook ad image sizes: 66 x 882 pixels (header); 1080 x 1920 pixels (full-screen image)
  • Text limit: 500-character text bock

Facebook Lead ads

  • Facebook ad specs: A pre-filled lead form that makes it easy to connect people with your business
  • Campaign types: Lead generation
  • Facebook ad image sizes: 1200 x 628 pixels
  • Headline text limit: 45 characters
  • Button text limit: 25 characters
How to Reach Us!
Office 211, Palace Towers, Dubai Silicon Oasis, PO Box 64138, Dubai, UAE
Tel: +971-4-5193444 | Mob: +971-55-6889896 | Email: info@edsfze.com
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