How do I know what to spend?
Pay per click involves you bidding against your competitors for prime placement in the search engine results generated by internet consumers entering words that are part of your chosen keyword portfolio. The higher your bid in relation to others, the higher the link to your site appears in the search results.
This means each person who is driven to your website as a result of your pay per click marketing is a new customer actively looking for what you have to offer. The great thing about pay per click is that you only pay the price you have bid for your place on the search engine results page after the customer clicks the link to your website: If the customer doesn’t click-through to you, you don’t pay.
Keyword prices fluctuate (in increments of 1p) depending on how much your competition is willing to bid to be higher in the results for a given keyword. Should you choose EDS as your pay per click agency we will provide expert advice on how much traffic is available in your marketplace, your competitors’ strategies and what return on investment you can expect.
#Digital Marketing, #Social Media Marketing, #Online Marketing, #Google Adwords, #YouTube Advertising, #InstaGram Advertising, #FaceBook Advertising, #Twitter Advertising, #Snapchat Advertising, #Search Engine Optimization, #Programmatic Marketing, #Lead Generation, #SEO, #Technical Tasks, #Social Media Influncers, #Mobile Marketing, #Ranking Analysis, #Fax Marketing, #WhatsApp, #LinkedIn, #Offsite SEO, #Video Shoot Production