EDS Promotional SMS Marketing is targeted and quantifiable. It’s an effective marketing medium that can be utilized to launch bulk SMS campaigns for effective and quick business promotion. Whether you’re a existing brand or a new business setup, our state of the art promotional SMS marketing campaigns will allow you to send offers, coupons, services, reminders to your existing and potential customers on mobile.

Promotional SMS can help your business Grow Fast !!

Promotional SMS Marketing UAE | Promotional SMS Advertising Dubai UAEPromotional SMS are sent with an objective of marketing your product or services. This category includes any sales & marketing messages which may or may not be solicited by the recipient.
Promotional SMS are usually sent from 9AM to 9PM and only to numbers that are not on DND (Do Not Disturb) list.

SMS Competitions

One of the most popular forms of SMS marketing is putting a dedicated short or long code on promotional material. These dedicated numbers allow you to advertise your number and ask potential customers to send in responses, for example, to join a mailing list or enter a competition. This strategy has been used to great success by FMCG and consumer goods companies who are capitalising on SMS promotions and SMS competitions. You can find out more about the importance of a dedicated number here.

Mobile & SMS Coupons

The old time classic – coupons. They’ve been around since the dawn of time and have been a clever marketing tactic used, by well, pretty much everyone ever. Today, however, people receive specials daily through their email inbox and it’s so easy to get drowned out. Send an SMS coupon (text message coupon or text codes as they are otherwise known) and let your customers redeem it in-store, online or over the phone. Have your message arrive in the same place as communications from friends and family do, without all the clutter and stand out!

Content Marketing & Marketing Automation

Promotional SMS can help your business Grow Fast !!Arguably two of the biggest marketing revolutions of our time, particularly if you are a B2B marketer. TV advertising effectiveness is plummeting, and trade shows are delivering less than they promise. Today customers want content of value, and they want it to be personalised. Adding SMS to your automation flow will help boost engagement and make you stand out. Message your customers about that next great content piece that is specifically relevant to their interest and stage in the buying funnel.

Multi-Channel Engagement

Like all communication channels, the value of SMS is maximised in tandem with others. For example, email, SMS and social media have proven to show great results for SMS promotions or SMS competitions. Organisations have even found an increase in email open rates by telling customers via SMS that they have an important message waiting. No matter what mediums you are currently using, SMS can provide strong support to break through the clutter.

MMS & URL Links

In 2017, mobile advertising revenue increased over 50% and by 2019, it is set to be a $60 billion dollar industry. The mobile web is a key component of this growth. If your site or promotion isn’t mobile optimised, you’re missing out. Where does SMS fit in? You can send URL links direct to your mobile landing pages. Watch your traffic soar (and hopefully your sales).

Examples of SMS marketing message

EDS SMS Marketing for Small BusinessMarketing/Sales

Example in practice – You have a sale on or you have a great new product that you want to shout from the hills about. By sending your customers a text message you can pretty much guarantee that your message will be read.

Example SMS – “Hi Bob, we have a great sale on at the moment, 50% off!! Get down to our store or visit us here www.link.com whilst stocks last”

As a general rule, SMS that have offers, coupons etc can be considered as promotional content.
Promoting your products and brands through SMS is now the important part of marketing tactics in Dubai UAE. The main use of promotional SMS is to help in marketing. By using promotional SMS you can send SMS from anywhere at any time with an internet connection at very effective price. It is multipurpose & distinctive tool to promote your business. You can send promotional Text Messages for advertising you product for the customers directly.

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Promotional sms marketing helps your business with the enchantment of special Text Messages Bulk sms suggest to you restrictive limited time message management that gives you instant access to sending mass individual to many clients, in the blink of an eye by any means. With the Bulk promotional Messages limited time sms portal, advance your administration and items among your customers and possible clients utilizing special SMS management. These SMS contains promotional information like some % offer and special offer like buy One Get One Free, combo pack offers, etc… These types of SMS come’s under the category of promotional Message because any business use this service to endorse their distinct offer and combo packs to attract the customer. So these types of messages are called promotional Text Messages. This is the easiest way for your client to be updated with the data regarding their daily life products with the help of promotional messages.

If you use Promotional SMS laterally with right target audience database, you are confidently going to get promoted. It is always sensible to send Promotional Messages in small groups at regular interval which helps you to taking care for all inquiry upcoming in. In promotional way you can send SMS anytime but message delivery will take around 8 hours to 12 hours in delivery. In promotional way we do not give delivery reports. Advertising and marketing are two important need of any business production. To boost sales and establish business as brand name, it is essential to do suitable marketing of business.

SMS marketing is the best intermediary to reach to the potential customers. Two dedicated Promotional Bulk SMS gateway with a capacity of sending 400 Messages per second through them. In the meantime, TRA doesn’t allow us to send Text Messages on all numbers (i.e. numbers listed in National Do Not Call Registry). This way we ensure that you will be free from any government penalty for harming the medium.

Bulk SMS Promotional Text Messages can be used in all types of fields like manufacturing sector, banking sector, financing sector, F&B sectors etc… Even it can be start from low level sector to top hierarchy level.
You can integrate SMS service inside software application. There are several ready approaches to integrate SMS in software application like HTTP API, Database API, and TEXT 2 SMS Software. You can develop Custom Text Messages API to incorporate SMS with your desktop / web application. Usually people mix Promotional SMS in CRM & MMS to be in touch with latent consumers on regular basis.

Bulk SMS has reliably been to give standard stages to allow any client to send instant Text Messages organization. We set up together a movement of elevating approaches to finish best results for our respect customers.

OUR MOBILE NUMBER DATABASE CAN BE CATEGORIZED AS:

• UAE Locals Only
• Expatriates Only
• Arabic Speakers Only
• English Speakers Only
• Asians Only
• Europeans, American, African Only
• By Specific Nationality Wise (UAE, India, Egypt, Bahrain, America etc.)Age Wise
• VIP’s and High Salaried Peoples
City Wise (Dubai, Sharjah, Abu Dhabi etc.)
• Gender Wise (Males or Females)

Why UAE SMS Marketing?

• Less Pricing than the Local Providers
• Fast Message Delivery (more than 14 messages per second)
• Advance Onsite/Telephone/Online/Email Support
• Mobile Numbers Databases which make it possible to deliver your SMS to most interesting recipients only
• No Setup Charges, No Monthly Charges, No Specific Volume Commitment
• User Friendly Web Based Application which allow you to send Single Bulk SMS and History/Monthly Analysis Reports
• Integration Facility in your Existing Web/Desktop Based Applications
• SMS Reply Option can be provided

SMS Application Features

• SMS Application Features
• SMS Marketing By Your Company Name
• Web Based Application
• Full Support to send SMS in English/Arabic/other Languages
• Phonebook-Can store contacts as well as Manage Contacts in Groups
• User can be able to send Single or Bulk SMS
• User can send Bulk SMS from any computer just having Internet Browser
• Integration Facility in your Existing Web/Desktop Based Applications
• View Messages History & Delivery Report
• View Credits Information

SMS Marketing FAQ’s

Sure, marketers have been experimenting with it for months, sending one or two short messages. But few of you have fully integrated it into your email marketing strategy, even fewer into your overall marketing plan.

As with anything new, learning how this new channel fits into your cliché of marketing initiatives can be painstaking. However, by avoiding it, you could be missing out on building more powerful brand awareness, increasing the performance of your other channels, and driving new leads.

In fact, when most consumers spend an average of five hours a day on their mobile devices, we’d say you’re missing out BIG time.

To help you understand SMS marketing more fully, and use it to its fullest potential, we’ve put together these SMS marketing FAQs to explain the who, what and how of this channel.

The Telecommunications Regulatory Authority (TRA) created rules that must be followed if you want to use SMS marketing:

You must state the frequency of your SMS messages. In other words, how often you’ll be sending these messages to people who have signed up for them.
You must provide a way to reach customer support, e.g. “Text HELP”
You must include a message about cellular providers, e.g. “Msg & Data rates may apply”
You must include a link to your Terms and Conditions
You must always let your subscribers know they can opt out of messages and provide a way to do so, e.g. “Text STOP to unsubscribe.”

The TRA incites harsh punishments for those who don’t follow the standards it’s set out for SMS marketing. We’re not talking a slap on the wrist – more like a slap with heavy fines.

The sender-id is the originating number (or alpha string) that appears on the recipient’s phone. A sender-id is a string of up to 11 characters. First 2 characters represents “AD” means Promotion, which followed by an hyphen(-). You can use remaining 8 characters of the sender-id. It could be your company name or brand name. For example, if your company name is BulkSMS then the sender-id can be like AD-BulkSM

Yes, technical support is available through email and phone. We have technical staff available 24 Hours a day. You can raise a support ticket to notify a problem with our tech support team.

It’s important to regularly maintain your contact list to ensure that you are not sending messages to invalid numbers. We provide you with real time delivery reports with details of message sent and their delivery status.

No, it is recommended to have the recipient’s consent to send messages to them. They should identify who is sending the message. You should provide a functional unsubscribe facility for the target recipients.

There can be various reasons for this.
• You might be sending the messages to a number listed in TRA registry.
• The mobile is in a not reachable place with low or no network signal.
• There may be a handset problem. Put your mobile SIM card in another handset and try.

Developer API (Application Programming Interface) is a medium which provides the options to request and execute the SMS functionalities. Our HTTP based API extends our sms functionalities by allowing you to integrate the sms features with your Web and Desktop applications

Frequency of messages should be no more than two to three times a month, especially as you’re building your list and nurturing trust with your subscribers on this channel. Don’t send the same message over and over again. If it’s the same offer, say it a different way.

Set your SMS marketing campaigns to send only during business hours of business days. This channel is still personal. Even though subscribers have explicitly opted in to receiving messages to you, they’re still going to be wary of this marketing channel. Don’t wear out your welcome; be respectful of subscribers’ time and attention.

The best topics to promote with your SMS messages include:

promotional – giveaways, discounts, special sales
surveys – ask your prospects or customer what they think
customer service – follow up with your customers with appointment times or to get feedback on service interactions
transactional – send receipts and reminders
event invitations – invite guests to your events with a short message

That’s a big no. At least at this point in the lifetime of SMS marketing, there’s no way to include images in your SMS messages. Less work for your creative team, but a little more work on the creative side for you.

Not many. This is no time to be verbose. Network providers limit SMS marketing messages to 160 characters in English and 70 Characters in Arabic message. You’ll have to get to the point while enticing your SMS subscriber to take action. We won’t lie – this is no easy feat. SMS marketing is a new channel, and as such, comes with new challenges. No doubt learning to write concisely AND persuasively will be a learning curve, but it’s a must if you want your SMS marketing to be a success.

SMS is a casual communication channel in our personal lives, so striking a more casual tone in your SMS marketing messages is appropriate. Striking too professional of a tone with SMS can come off sounding cold or standoffish. However, avoid swinging too far to the other side of the fence in being overly casual. Don’t use abbreviations or slang unless it’s a typical part of your already established branding.

You can ask existing subscribers to opt in for SMS marketing campaigns. Remember, you must gain explicit consent from them and record exactly how and when you received that consent. You can also gain new SMS subscribers along with new email subscribers by updating any website forms to include an option for SMS marketing. Again, make sure it is 100% clear what people are opting in to receive.

SMS isn’t just a powerful channel on its own. It increases the potency of an entire lifecycle marketing strategy when combined with other channels such a website and email marketing. Integrate your SMS messaging through marketing automation campaigns. When someone takes an action (or doesn’t take an action), you can set up a personalized SMS message to send to them to increase the likelihood of conversion.

You can choose to set up your SMS marketing through software services dedicated to this one channel. You can also set up your SMS marketing through many marketing automation services and email service providers who have now built SMS capabilities into their systems. We recommend the latter approach, as it supports an integrated lifecycle marketing approach that will ultimately make your entire marketing program a success.

When it’s all said and done, SMS isn’t a solution for every marketing challenge out there. SMS does have its advantages and definite downsides. These should probably be considered, depending on your use case, before settling on it.


A Leading Social Media Marketing & Lead Generation Company in Dubai, UAE

EDS is a team of social media experts delivering online business solutions and exceptional digital marketing results for companies worldwide. We combine commercial thinking with technical brilliance in Lead GenerationSocial Media MarketingSMS MarketingEmail MarketingPush NotificationsGoogle AdsWeb DevelopmentSearch Engine Optimization and pay per click, content generation and online communications. For us, it’s all about return on investment and innovation to add value to your business. If you feel the same, please get in touch and let us provide you with a Free Audit of your online presence. A leading Digital Agency online marketing and Web Development Company with offices in Dubai, UAE . Highly creative and Experienced staff will be delighted to serve you and take the opportunity of your requirements such as Brand Identity, Corporate BrochureOutdoor Advertising, Radio Advertising, Advertising Campaigns and Web HostingDigital Marketing, Online MarketingYouTube AdvertisingInstagram AdvertisingFaceBook AdvertisingTwitter AdvertisingSnapchat AdvertisingProgrammatic AdvertisingSEOTechnical Tasks, Social Media InfluencerMobile MarketingOutdoor AdvertisingPress Release DistributionWhatsApp MarketingLinkedIn AdvertisingVideo Shoot & Editing, FAQ's.

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