Elevator Advertising FAQ’s

Elevator advertising is a great way for brands to connect with potential customers. Elevator ads give people something to look at and engage with while waiting for an elevator, helping to alleviate the awkwardness that comes from riding in an elevator with someone you don’t know well. Are elevator ads right for your brand? Let’s go over some of the basics.

Elevator Advertising Dubai

Elevator advertising involves the placement of an advertisement in a commercial elevator. This form of advertising targets a wide range of people, including affluent office workers and consumers in shopping malls. Like other forms of advertising media, elevator ads can feature static images or digital content. Elevator maintenance falls under the jurisdiction of the property manager, who should ensure that the elevator your ad is placed in is regularly maintained and cleaned to keep the advertisement clear and unimpeded.

Elevator advertising can take place on digital displays inside or outside the elevator itself. Or you can use prints or decals that are applied to the wall or doors of the elevator.

Elevator advertising is a form of out-of-home advertising used to promote brands and products. It can be found in most major cities, but is particularly popular in high rise buildings like Dubai and Abu Dhabi. Elevator ads can feature digital LCD displays, giving you an opportunity to make even more use of any digital ad that you’ve created for other mediums.

Although many companies reuse their elevator advertisement content, elevators are a great place for unique and clever advertising. Creative elevator ads incorporate the elevator itself into the design, making for a humorous and lighthearted ad moment. For workers in an office building, a lighthearted ad moment is much appreciated.

Advertisements that are clever, amusing or entertaining can be a great way to endear your brand to consumers. Elevator advertisements—ads that are printed on the back of elevator panels—are an interesting and creative way to ensure that your content stands out and is memorable.

When choosing a digital sign, one important factor to consider is how long you want the advertisement to run. Because elevator riders have no option but to see the ad, the length of time is less relevant than it would be for other types of advertisements. However, most ads are 15 to 30 seconds long.

Elevators are ubiquitous in modern life, and many people ride an elevator to go to and from their office or apartment. This repeated exposure makes elevators excellent advertising spaces because the more often someone sees your adverts, the more likely they are to buy your product. As such, advertising agencies often make use of elevator space—a smart choice for any agency.

Elevator rides are awkward enough, but on top of that you’ve got to deal with the burden of trying to find something to talk about. Thankfully, this clever and humorous ad provides elevator riders with a focal point to diffuse any tension.

Digital screens in elevators and other locations often display helpful information, like weather forecasts, sports scores, and news headlines. Running your ads on digital screens displaying this information can make your ads more noticeable to consumers.

Elevator advertising, also known as digital out-of-home (DOOH) advertising, is an increasingly popular form of out-of-home advertising. It has a high degree of cost-effectiveness and is suitable for any marketing budget, including small businesses. A 15-second spot will typically cost around AED 10,000 for a 2-week run on a digital screen. The actual rate will depend on the timing and location you choose.

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Elevator advertising is a marketing strategy that allows you to target affluent office workers or shoppers. Since elevators cater to local residents who live and work within a specific geographic area, elevator ads give you the ability to do some micro targeting, and are especially useful for local businesses trying to attract customers. If you’re looking to promote your local business or an upcoming event, consider making elevator ads a part of your next marketing campaign.


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