TimeOut Dubai Advertising

TimeOut Dubai Abu Dhabi Advertising

WHO WE ARE

Since 2001, Time Out Dubai has been the go-to  playbook for both the savvy resident and the  first-time visitor, the spirited hipster and the  hard-to-please sophisticate.

Across digital, print, social and video platforms,  lively features drill into trends and happenings (or deflate the hype), while easily browsable sections  offer compact, muscular reviews and pithy, opinionated  listings focused on only the very best of the city.

The result is an indispensable, up-to-the-(Dubai)-minute  cultural road map for any resident or holidaymaker  whose time is precious, whose resources are finite, and whose appetite for new experiences is boundless.

In short, we help our audience go out better.

Every minute, every day.

TimeOut Dubai - PR Agency

WHO WE SPEAK TO

2.2 MILLION PEOPLE

WHO WANT TO KNOW ABOUT…

The best things to do | Upcoming events | Brilliant restaurants | Exciting nightlife  Unmissable attractions | World-class hotels | Live sporting action | Shopping & festivals  Latest movie and gaming releases | New gyms & classes | Immersive art & culture  Regional and international travel | And so much more

SOCIAL EXPLORERS

  • Aged 25-34
  • Educated and earn >$50K
  • Mid-level professional
  • Eat out at least once a week
  • Out more than three times a week
  • Favourite activities are dining, travelling and nightlife

CULTURAL EXPLORERS

  • Aged 35-54
  • Educated and earn $75K+
  • High disposable income
  • Discerning and cultured
  • Eat out at least once a week
  • Favourite activities are dining, travelling and nightlife

95% of Time Out readers have acted as a  direct result of reading our content.

OUR PRODUCTS: DIGITAL

Timeoutdubai.com leads the city’s agenda.

Whether it’s a new restaurant opening, concert  announcement or massive new leisure destination  throwing open the doors, we’re there first. Our digital  philosophy is proactive, not reactive. Our editors scour  the city for exciting stories and exclusives, day in, day out.

In an ever-evolving media landscape, the need to  stand out is more important than ever.

Creativity is key, and there is no brand better placed to  deliver your message in an entertaining and informative  way, to a constantly growing, upwardly mobile audience.

1.1 million unique visitorand more than 6 million pagimpressions every month.

OUR PRODUCTS: SOCIAL

Across Time Out Dubai’s social media channels,  we speak to an audience of more than a million  people interested in food, shopping, nightlife,  travel, sport and the arts.

Our audience is engaged, with a high volume making  decisions about how to spend their immediate free  time based on the content promoted across Time Out Dubai’s social platforms.

Our social media platforms include…

310K+ Facebook follower200K+ Instagram follower558K+ Twitter  followers

TimeOut Dubai - PR Agency

OUR PRODUCTS: VIDEO

Time Out Dubai’s organic video reach is unparalleled  in the city, and video forms a big part of our editorial  content strategy.

Our YouTube channel, Time Out GCC, boasts quickfire  guides to the city’s essential destinations, point-of-view  tours of top attractions, and microdocumentaries that  take viewers inside legendary restaurants.

The accessible, uncommercial style and fun, dynamic  tone of our editorial videos signal to consumers that  they’re being told something useful, interesting and  genuinely relevant to them.

And every video we publish to our YouTube channel  is amplified and promoted via our digital and  social platforms.

2020 Stats

1.7 million minutes watche20K+ YouTube subscribers

7.2 million impressions

OUR PRODUCTS: PRINT

With a readership of more than 80,000, the distribution  model for Time Out Dubai ensures that the magazine  and brand is constantly visible to residents and visitors  of Dubai whether in a supermarket, airport or hotel.

Time Out Dubai is also available free of charge in a  digital format, and to visitors staying in Dubai’s most  prestigious four- and five-star hotels, Dubai’s Terminal 3  and several cafés, salons and places of public pick-up.

Time Out also creates dozens of bespoke, market-  leading products annually – find out what we can  do for you.

TimeOut Dubai - PR Agency

OUR EVENTS: CURATED

At Time Out Dubai, we don’t just write about  brilliant events, we host them.

We do everything from pub quizzes to dinners as  part of the Dine Out with Time Out series to galas  for a thousand people.

We bring out DJs, host new restaurant launches  and put on movie nights.

It’s more important than ever for a company or outlet  in Dubai to develop an identity that distinguishes itself  from the masses. When partnering with Time Out Event  Solutions, a company is able to associate itself with a sought-after voice in the arts, entertainment and  cultural arena.

We work directly with you to create a themed campaign  and experience, and help you reach a captive, targeted  audience of sophisticated consumers.

TimeOut Dubai - PR Agency

OUR EVENTS: AWARDS

RESTAURANT AWARDS

The annual Time Out Dubai Restaurant Awards are the

most anticipated awards event in the hospitality industry in  Dubai. With the number of F&B outlets ever increasing, the  competition is fierce and each year the judges face an ever  more difficult task in deciding who is the worthy winner of  the coveted Restaurant of the Year award. Time Out awards  are entirely independent, and based on Time Out’s annual  editorial review process.

NIGHTLIFE AWARDS

The Time Out Dubai Nightlife Awards is an annual event

where Time Out and its readers celebrate the music and  nightlife scene in Dubai. A glittering awards ceremony is  followed by the lavish after-party with an international  headline DJ set. Pete Tong, Jazzy Jeff and Fatman Scoop  have headlined previous editions. In 2021, Time Out’s  Nightlife Awards will adopt an entirely new format,  promising a truly unique night out for the industry.


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