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SEO

SEO, Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers. SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Is SEO better or PPC?
SEO and PPC, both are the best. The best way to get the maximum amount of traffic and the maximum potential customers is with a well-executed, carefully planned organic SEO strategy and a well-written, focused PPC campaign. PPC is a solid short term strategy and SEO is a solid long term strategy. You can do one...
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Shopping Festival Online Marketing
Dubai shopping festival is one of the biggest events that occurs in United Arab of Emirates, people come from all around the world to enjoy this event, but for people with business, this is a very important time to start digital marketing campaigns. Why Digital marketing campaigns are so important during the shopping festival event?...
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What is Google My Business (GMB)? And What are The Benefits
  Google my business is a free tool offered by Google for business owners. The tool is mainly focused on the Local market to show up your business in various platform desktop google search, mobile search, local search and Google Maps. It allows you to set up an account, verify business and edit the business...
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What Is HTTPS? and It's Impact on SEO
What Is HTTPS? and It’s Impact on SEO Back in last year august google officially announced that transferring your website from http to https would give some boost in the ranking. As google is the only place where websites are struggling to get the ranking and after the update every one started transferring their website...
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Search Engine Optimization SEO
WHY SEO IS MORE POWERFUL TOOL TO GENERATE LEADS? You created your website and start building some backlinks, yet the traffic on your websites not coming. Why people are not clicking your links and following your web pages? Creation of website and building backlinks is not just the tasks to achieve leads. You have to...
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Search Engine Optimization SEO
For some reason, the website structure is commonly ignored. It can be seen as one of the most important parts of a website search engine performance, but at the same time, not all webmasters and website owners really know what it means to have a website structure that will improve its SEO. A good website structure...
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Search Engine Optimization
Building an attractive even beautiful is the goal of most website designers. In the process, sometimes the effectiveness of the website is diminished. We need to keep in mind that our goal is not only to have a beautiful website that will make people want to stay and look around and enjoy, but also a...
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inbound-marketing
Why try to buy customers with traditional “outbound marketing” when consumers aren’t even paying attention? Textbook: Inbound marketing is a strategy that utilizes many forms of pull marketing – content marketing, blogs, events, SEO, social media and more – to create brand awareness and attract new business. Simple: Inbound Marketing is the process of attracting...
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Digital Marketing
Here are a few tips for reaching to your business goals, Digital marketing is more affordable, very flexible, and engaging than traditional marketing methods. Even top-performing small and mid-sized companies are finding competition through digital channels such as websites, search engines, social media, email, mobile apps etc 1.Email Marketing Email marketing is the strategy that...
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Meta Tags SEO
THE TITLE AND META DESCRIPTION AS USED FOR SEO The title tag must be 60 – 80 characters in length and use one or of the most essential and/or relevant keywords for that page and likely your website domain name, mainly if your domain call consists of key phrases in it. The identify tag statistics...
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