Tommy Hilfiger wanted to increase foot fall in their stores via an online campaign, where users could download discount coupons directly to their mobile phones and redeem them in store.
We used a combined strategy of Geo-targeting Tommy Hilfiger store locations and also creating a custom landing page where users could share their personal details and download the discount coupon directly to their mobile phones and redeem it in-store..
Geo-Targeting users in and around Tommy Hilfiger retail outlets in malls.
Males & Females
Age 25-50 years
Conversion Rate: 1.4%
Click Trough Rate: 6.13%
Unique Users: 33,418