Home Furnishings and Furniture's Digital Marketing

Customized Social, Digital & Targeted Marketing Plans

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Digital Marketing for Home Furnishings and Furnitures

Digital marketing is critical to driving traffic to your offline & online store by creating brand awareness and targeting shoppers that are interested in purchasing your products. A smart digital marketing strategy will help you target the right message to shoppers at each stage of the furniture shopping funnel–whether it’s helping them find your brand, narrowing down their selection, or ultimately leading them to a purchase.

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Home Furnishings and Furniture's Digital Marketing Dubai
Home Furnishings and Furniture's Digital Marketing Dubai

Identifying Your Shoppers in the Digital Marketing Funnel

To target each of these types of shoppers, you need to understand their mindsets at each stage of the furniture shopping funnel.  At EDS, we target shoppers at three different stages: Awareness, consideration & engagement, and purchase:

  • Awareness: These top-of-funnel shoppers are also called “Home Enthusiasts.” They are starting to look at furniture, but may not necessarily be considering a purchase anytime soon.
  • Consideration & Engagement: The mid-funnel tier involves “Active Shoppers.” These are shoppers who are looking to buy furniture and are narrowing down the perfect pieces.
  • Purchase: Bottom-of-funnel shoppers are “Ready-to-Buy.” They have narrowed down their selection, researched both online and in-store and have all the information they need to make their purchase.
  • Identifying where shoppers are in the funnelenables you to target and personalize your digital marketing message. This is particularly important in furniture where the lengthy path-to-purchase involves a combination of in-store and online channels.
  • Digital marketing can help you keep your brand message in front of shoppers. This ensures they engage with your online presence at each stage of the funnel, ultimately encouraging them to purchase. There are a variety of different paid channels you can choose from at each stage of the funnel.

our advantages

CERTIFIED EXPERTISE
Our company comprises of certified experts in various departments who are capable of executing their designated roles and hence ensuring that your expectations are met.

EFFECTIVE MARKETING
we have the most effective marketing strategies for your business,. Use them to generate a new marketing idea for your business today.

GUARNTEED LEADS
Using our versatile marketing tools, we are able to advert to advertise on major platforms mostly used by your ideal audience to generate qualified leads for your business.

Attractions, Amusement Parks & Theme Park Marketing

BUDGET MARKETING
We first of all brainstorm your project scope and budget that will be required to promote products or services and achieving your expected deliverables before initiating the execution process.

GLOBAL REACH
we have the most effective marketing strategies for your business,. Use them to generate a new marketinBased on your business industry, and expectations, we are able to target your ideal audience locally (UAE) or globally if applicable.

ULTIMATE VALUE
All prospective leads generated from your project will be yours and as such can be added to your custom database for future re-targeting and more.

EDS offer lead generation services – to give you instant access to a professional team of business development specialists with a solid track record. And our time-tested processes and technologically-advanced systems empower them to achieve remarkable results.

We will help you understand how AdWords works, detailing the AdWords auction, bidding process and explaining important factors like Quality Score and cost-per-click. When people search on Google using one of your keywords, your ad may appear next to the search results. 

Programmatic Marketing is a method to the drilled down demographic that your organization seeks to target considering specific demographics such as: Geography, Age, Gender, Social Status, and other relevant triggers. 

Social media marketing is the process of channeling potential traffic to relevant online industries through wide-ranging social media platforms. Digital or social media is a 24/7 active and cost-free medium, where people talk, share, learn, debate and discuss over an exhaustive range of industries.

CPL advertising is the most cost-effective way of getting leads to grow your customer database, newsletter list or community site. You may be in wonder, the fact is, that with 71% year-to-year growth, online lead generation is the fastest growing segment in internet advertising.

Mobile marketing has been taken to the next level with geofencing, which gives companies the ability to advertise to customers within a geographic radius. All modern smartphones have GPS capability. 

TARIQ FAREKH

CEO, Korooti International

What Clients Say?


  • Excellent experience of working with EDS. Very professional and on time delivery of services. Totally satisfied and will continue using them as our partners.

    Mr. Kartik Satija
    MDS Mobile - SAMSUNG

  • We are Al Zahra Hospital Sharjah & Al Zahra Medical center Dubai one of EDS client. EDS – SMS marketing service is very good and no delay at all.

    Mr. Abduljaleel Anodiyil
    Al Zahra Hospital

  • I had a very good experience with EDS. There team were helpful getting us up and running and their SMS system is easy to use and good value for money. I would recommend them as a supplier and will work with them again.

    Ms. Kirsten Dixon
    Informa Exhibition

  • Awesome customer service! We’ve never been let down and all of our requests have been granted immediately. Great group to work with!

    Mr. Mark Montecillo
    MTM Power Sports

  • Great service and amazing support. We are working with them in multiple campaigns and they do great job. Highly recommending this agency.

    Ahmed Nabhani
    IMG World

  • EDS got us top rankings on all of the major search engines where in the past we were unable to even show up on them. EDS did what they promised, when they promised, all at a fair price. We couldn’t ask for more.

    Mr. Amin Sheybani
    Vivandi

  • All campaigns conducted through EDS were successful. We were able to generate a high number of inquiries following the SMS sent. Their database is convenient and extended. We recommend EDS to all companies.

    Ms. Rafaa Sleiman
    New World Private School
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